Villa Cookie Policy
At Villa Technologies, Inc. ("Villa"), we value your privacy. Villa's website, mobile/tablet applications (if any), and any other websites, pages, feature, or content owned and operated by Villa may use cookies, embedded scripts, software development kits, and other similar tracking technologies (collectively referred to as "cookies" in this Policy) to provide a customized website experience, analyze our web traffic, store information about your preferences, and show you interest-based advertisements.
We encourage you read the full Villa Cookie Policy (this"Policy") to understand what cookies and other tracking technologies are, why we use them, as well as your choices or rights to control them.
We may update this Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. If we do, the last updated date above will be revised. Where changes to this Policy will have a fundamental impact on the nature of the processing or otherwise have a substantial impact on you, we will give you sufficient advance notice by adding a prominent notice on our Site as required by applicable law so that you have the opportunity to exercise your rights. To make sure you stay informed of all changes, you should check this Policy periodically. If you have any questions about our use of cookies or other technologies, please contact us anytime via email at privacy@villahomes.com or via phone at +1 (415) 968-1625.
Our Privacy Policy describes how Villa collects and processes your personal information through our websites, services, and applications. For more information, please see our Privacy Policy here, https://www.villahomes.com/privacy-policy.
1. Cookies and Other Tracking Technologies We Use
A cookie is a small piece of data (text file) that a website places on your browser to store on your device to remember information about you, such as your language preference or login information. Cookies work by assigning a number to the browser that has no meaning outside the assigned website.
Cookies can be stored on your computer for different periods of time. "Session cookies" only last for as long as the browser session and are deleted automatically once you close your browser. "Persistent cookies" cookies survive after your browser is closed until a defined expiration date set in the cookie (as determined by the party placing it) and help recognize your computer when you open your browser again.
So-called "first party cookies" are cookies which are served by the entity operating the domain through which the cookie is served. Our own cookies are therefore "first-party cookies". In case we allow third parties to serve cookies through our Sites and Services, these cookies are called "third-party cookies".
We, our service providers and third-party partners we collaborate with, including ad networks, may use cross-device/cross-context tracking. For example, you might use multiple browsers on a single device, or use various devices (such as desktops, smartphones, and tablets), which can result in your having multiple accounts across these various contexts and devices. Cross-device/cross-context technology may be used to connect these various accounts and the corresponding data from the different contexts and devices.
2. How We Use the Information We Collect
Cookies and other tracking technologies help us recognize repeat users and allow us to track web usage behavior. Aggregated cookie data helps us enhance our products and services. For example, the data helps us learn which product is popular. Most importantly, cookies are used for the functionality of the website such as remembering your login status and user preferences. These cookies will enable us to customize the materials we provide to you based on your online interests and preferences. Cookies may also assist with our promotional and marketing efforts.
The following are some examples of information that we collect and how we may use it:
- Recognizing you when you sign-in to use our Sites and Services. This allows us to provide you with recommendations, display personalized content, recognize you as an ownership account holder, and provide other customized features and services.
- Keeping track of your specified preferences.
- Conducting research and diagnostics to improve content on our Sites and Services.
- Preventing fraudulent activity and improving security.
- Delivering content, including ads, relevant to your interests, and measuring the effectiveness of the ads.
- Measuring and analyzing the performance of our services.
3. Types of Cookies and How We Use Them
We use first-party and third-party cookies to recognize you as a potential homeowner, customer, to customize our content, to deliver advertising, to measure promotional effectiveness, and to collect device information to mitigate risk, help prevent fraud, and promote trust and safety.
We may place cookies from third-party partners to deliver content, including ads, that are relevant to your interests across your devices, based on how you interact with our advertisements or content. These third-party partners may also build a profile of your interests and to show you relevant ads on other sites. We do not control the types of information collected and stored by these third-party cookies. You should check the third-party's website for more information on how they use cookies.
We may use the following types of cookies on our Sites and Services:
- Strictly Necessary Cookie. These cookies are required for the operation of Sites and Services. These cookies do not gather information about you for marketing purposes.
- Functionality Cookies. These cookies are used to recognize you when you return to Sites and Services. They remember the choices you make (such as your username, or the region you are in) and the changes you make to text size, fonts and other features you can customize. While these cookies can be disabled, this may result in less functionality during your use of our Sites and Services.
- Analytics/Performance Cookies. These cookies allow us and our analytics service providers/processors to count visits and traffic sources, or test new features, so that we can measure and improve the performance of our Sites and Services, including as part of our analytics practices to improve the content offered. They help us understand how visitors use our Sites and Services, which site or page the user came from, the number of each user's visits and how long a user stays on the Sites and Services.
- Targeting/Advertising Cookies. Targeting cookies may be set through our Sites and Services (as defined in the Privacy Policy), by our advertising partners to deliver content, including ads, that are relevant to your interests across your devices, based on how you interact with our advertisements or content. They may be used by our advertising partners to build a profile of your interests and to show you relevant ads on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
4. How to Manage Cookies
Opting-out of Sharing/Targeted Advertising
You can exercise your right to opt-out of sharing for targeted advertising by clicking the "Do not sell or share my personal information" link in the website footer or click the cookie button displayed on the bottom left corner of the Site to re-open the cookie banner at any time and following the directions in the Opt-out Preferences pop-up screen.
If you previously opted-out and wish to opt-in, you can use the same preference pop-up identified above to change your preferences.
Cookie SettingsGlobal Privacy Control
If you are a resident of California or Colorado, you may also opt-out of sharing and sales via cookies by using an opt-out preference signal. The Global Privacy Control signal is currently the only opt-out preference signal we can recognize. You can visit the Global Privacy Control official site at https://globalprivacycontrol.org/#about to learn how to configure your device to send such signals. We will honor and process the opt-out preference signal in a frictionless manner. Your opt-out choice will only apply to your use of our Sites through the current browser or device you are using and only so long as that browser's cookies are not erased. You will need to submit a separate opt-out of sharing request on each device and browser you use to visit our Sites to completely opt-out using this method. Please note that you may still receive generalized ads after opting out.
Browser Controls
Alternatively, you can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Sites although your access to some functionality and areas may be restricted. If you want to understand your browser's cookie default setting, or learn to modify your browser's cookie settings, please use the "Help," "Tools" or "Edit" menu in your browser or review the instructions provided by the following browsers:
Mobile Devices
When you use or access our Sites from a mobile device, we may collect information such as your unique device ID and your location. If you download and use an app, we and our service providers may track and collect app usage data, such as the date and time the app on your device accesses our servers and what information and files have been downloaded to the app based on your device number, as well as any other personal information specified by the app in its terms or notices.
Opting out of Third-Party Analytics
We may use third-party service providers to monitor and analyze the use of our online, web-based, and mobile-based Services, such as Google Analytics. Google Analytics is an analytics service offered by Google LLC ("Google") that tracks and reports website traffic. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en. To opt out of Google Analytics or to prevent your data from being collected and used by Google Analytics, please visit: https://tools.google.com/dlpage/gaoptout.
Do Not Track Signals
Currently, we do not monitor or take any action with respect to Do Not Track signals or other mechanisms, which means that we collect information about your online activity both while you are using the Sites and after you leave our Sites.
Disabling Most Interest Based Advertising
Interest Based Advertising - Website Browser. Many advertising companies that collect information for interest-based advertising are members of the Digital Advertising Alliance (DAA), which maintain websites where people can opt out of interest-based advertising from their members. To opt out of website interest-based advertising provided by each organization's respective participating companies, visit the DAA's opt-out portal available at http://optout.aboutads.info.